Monday, May 21, 2007

The Man Who Laughs

For those of you who haven't been on the internet this week, and have only just now gotten on for the sole purpose of checking for updates at Go Brain, Go, I present to you -
Heath Ledger as The Joker.















My impression?
Mmmmmm.... geeky goodness.
I love the cut smile, and the insane look of it.
I can't wait to see more.
Here's hoping that this Joker will be less of a funnyman, and more of a homocidal psychotic sociopath.
*fingers crossed*

A couple of links for those of you descending into Batman sequal madness, as I am:
Batman-on-film (news and scoops)
The Dark Knight (Official site)
I Believe In Harvey Dent (Gotham City District Attorney "campaign" page)

Up until this weekend, the film was using a little viral marketing to tease the big reveal of the Joker image you saw above.
Several businesses found themselves littered with playing cards that looked like this:
















They have "I believe in Harvey Dent Too" written on them.
Until today, you could visit the website www.ibelieveinharveydenttoo.com and see a version of the "campaign" site that looked like it had been hacked and defaced by the Joker. At the bottom of the page you could enter your e-mail address, and it would send you an e-mail with X and Y coordinates in it, and a link back to the page. When you entered the coordinates on the page, it identified that ONE PIXEL, and revealed what was behind it. Thousands of e-mails later, the picture underneath was revealed to be our first look at Heath Ledger as the Joker.

Genius.


**EDITED TO ADD:**
I went back to www.ibelieveinharveydenttoo.com a minute ago.
Even though the page content appears to be removed, and the page says in red letters "Page Not Found" - if highlight over the entire page, it reads "HahaHahAHAHaha" all over it. VERY disturbing.

5 comments:

Ross Haralson said...

I've only just now discovered your blog, and I noted that you are one of the few on the internet who have reported on the change of ibelieveinharveydenttoo.com to a "page not found" full of "ha ha ha" messages. However, despite my relative unfamiliarity with "viral" (?) marketing campaigns, I couldn't help but notice that there are letters besides "h" and "a" distributed throughout the page which, when found in order, read "see you in december." Just thought I'd let you know!
(jrossharalson@yahoo.com)

robert said...

that's just plain cool

krysten said...

i am horrified. please take down picture.

GACK!

lol, seriously though, that is a disturbing Joker. Jack Nicholson is the only Joker for me.

gin said...

Pretty disturbing. I know, I know...that's the point. Still, I'll be glad when you post enough to push that picture off the screen. Hee.

chris said...

i have to admit that this villian and the new franchise for that matter looks real ghoulish good. and the marketing thing is brilliant. i'll become a fan yet.